If windows users like mac minis, and buy them to run windows, they may do the same with the iMac and the forthcoming new ibook, and give apple a long term lift in their hardware sales.
Then through marketing and user curiosity those sales can be encouraged to try the MacOs, and find all the free software they can use, for most enabling them to carry out all their usual computing needs . . . and they always have windows for apps tehy can’t run, or don’t want to buy again . . .
And a proportion of those will become mac users . .and I think that will be an expanding proportion. THe delay to Vista makes the strategy make even more sense.
They need to make the installation process fail-safe though, no risks of losing your OSX partition . . .
John-Henry - 9:26 PM
Monday, August 11, 2003
BLOGGERSo they want SW redesigned for sometime in September. Perhaps a masthead with strip, or very tightly kerned helvetica. Probably a total preak from Helvetica would be a good idea. What about that new Franklin adaptation, what is it called again?
John-Henry - 4:55 PM
Thursday, November 07, 2002
Meeting with Yuri today, who is now Art Editor for Socialist Worker (though without the job title).
I must get to work.
John-Henry - 10:10 AM
Friday, July 05, 2002
SW: Have suggested Yuri works on a Grey pallette, organises a print test with plates put on the press strategically: ie heavy inked, light inked and optimum inked. The Test should have strips about 5cm deep of black ranging from 10 - 100%, each strip having text running from white to 100% black along them. They should each also run alongside solid black strips, and perhaps a midtone strip as well.
Type should be of differeent weights and sizes.
I think there shoould also be a black plus spot test which is similiar.
Type sizes, should be regularised.
Stylesheets for headlines, with fairly tight tracking.
Should Aura be used other than on the front and spread?
John-Henry - 5:30 PM
Thursday, January 03, 2002
Steps to redesigning SW:
a) make the time to do it
Steps to writing more:
a) Do it
John-Henry - 3:21 PM
Friday, December 21, 2001
